How to independently organize the performance of your musical group and make a profit.
It is necessary
- - Telephone.
- - The Internet.
- - Promotional materials: studio recordings, live videos, photos.
Instructions
Step 1
Demo recording. You need to know in advance what kind of sound you want to get in the end. Evaluate the recordings of other bands, find out in which studio and with which sound engineer the tracks you like were recorded. Rehearse the song thoroughly, think over all the details. Better to record one song perfectly than a low-quality album.
Step 2
Record a video from a rehearsal or concert. You can edit a video clip from your speech up to three minutes long, where you can include its best moments.
Step 3
Make a list of venues for a concert in your city:
- Think about where live music is usually played in your city.
- Find out where you already have the necessary equipment for the performance or where and for how much it can be rented.
- Determine where people in your target audience usually go.
- Make a list, starting with the most suitable venues for your concert.
- Additional selection criteria: room acoustics, proximity to the city center, prestige of the establishment, rental prices and prices on the menu, stage presence, etc.
Step 4
Arrange a performance:
- It's best to call the director right away. Most likely, it is he who makes the final decision. If this is not possible, then negotiate with the art director, administrator.
- Tell us about the benefits that he will receive: a percentage of tickets, profit from a deposit, a full room, advertising of the institution.
- Tell him that you will send him your promotional materials, and agree when he will be able to view them.
- Make an appointment to discuss details.
Step 5
Select the date and time of the concert. Make sure that on this day there are as few events as possible that are similar in topic to yours.
Step 6
Advertising of the event.
- Write a quality announcement. List all the benefits that a visitor will receive at your concert (show, gift pen, autograph, photo, etc.).
- Create a "meeting" "VKontakte". Let your friends repost with positive comments. You can arrange a promotion - a free ticket for the largest number of reposts.
- Put up posters.
- Try to encourage the purchase of tickets in advance.
