Why Is The Ferrari Symbol For Sale?

Why Is The Ferrari Symbol For Sale?
Why Is The Ferrari Symbol For Sale?

Video: Why Is The Ferrari Symbol For Sale?

Video: Why Is The Ferrari Symbol For Sale?
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Ferrari cars have long been the epitome of speed and prestige. In early August 2012, it became known that the company's famous emblem - a sculpture of a rearing horse - was up for sale in the United States. The auction will take place from August 16 to 18 in the city of Monterey.

Why is the Ferrari symbol for sale?
Why is the Ferrari symbol for sale?

The Cavallino Rampante, which became the world famous emblem of the Ferrari company, dates back to June 17, 1923. It was on that day that the founder of the firm, Enzo Ferrari, met Paolina and Enrico Baracca, the parents of the famous Italian pilot Francesco Baracca. A drawing of a rearing horse adorned the fuselage of his plane. In a conversation with Enzo, the mother of the Italian ace suggested that the guest decorate his new car with this particular pattern, suggesting that the car in this case will be lucky. She was not wrong: the new car was a great success. Since 1929, the rearing horse has been the official Ferrari emblem.

Originally, there were two sculptures of a horse, but one of them has been lost. The second in 1988, shortly before his death, Enzo Ferrari gave to his friend, Belgian race car driver Jacques Avaters. And now she has appeared at the famous annual sports auction in California, where other memorabilia associated with the Ferrari will be sold along with her.

It is not hard to guess that the Ferrari symbol is put up for auction by its current owners with the sole purpose of making good money on it. Another thing is more interesting - will Ferrari representatives try to buy out Cavallino Rampante? After all, we are not talking about anything, but about the symbol of their company. Such things have a truly mystical meaning, so they should not be in the hands of others. It is not yet known what the total amount will be willing to pay bidders for the sculpture, but it is unlikely that it will be unbearable for one of the most successful car companies in the world. But if the Ferrari symbol still goes into private hands, then its new owner, most likely, will prefer to keep his name a secret, which is quite common practice for auctions. In this case, the Cavallino Rampante will go to a private collection and disappear from the sight of Ferrari fans for many years.

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