The market today is flooded with a variety of goods. Russians make purchases most often not in the markets, but in supermarkets, chain stores and discount stores. The purchasing power is increasing, so consumers want to buy quality, original products, not fakes.
It is necessary
- - knowledge of world brands;
- - observation.
Instructions
Step 1
Thousands of "fakes" (from the English fake - "fake") were thrown into the market, goods imitating things of famous brands, posing as the original. Alas, Russia is on the list of "pirate" countries. Evidence of this is the multitude of girls on the streets of provincial cities and the capital, who defile in Chanel and Versace with Birkin bags from "from a fake?"
Step 2
Explore the names and history of global brands. This is necessary, because otherwise you run the risk of falling into that percentage of ignorant people who enjoy Canel perfume (instead of Chanel) or Labutin (Louboutin) shoes for a very modest price. To begin with, take an interest in the spelling of the word that designates this company: often fakes are signed with a similar, but not identical word, in order to avoid legal problems if something happens. It is even important to know in what volume and in what packaging the company produces its products (so you do not risk buying 100 ml of eau de toilette, which is produced only in 50 ml bottles).
Step 3
Compare prices. Usually the most famous brands are copied, so the prices for fakes differ by orders of magnitude compared to the prices for original things. Remember: the miser pays twice. Sometimes it is better to buy a good bag from an unknown company than to fork out for a fake of a popular brand. It is best to always buy things from brand stores.
Step 4
Consider the item. Often, even a superficial glance of the buyer gives an idea of the quality of a thing. Well-known brands do not skimp on material and accessories. You can see neat seams on the products, from which threads do not stick out. The tag or label does not guarantee authenticity, but consider it carefully. Counterfeit labels are most commonly produced in Turkey or China. You should be alerted by faded colors, protruding threads, fuzzy inscriptions, parted logos, fuzzy lettering.
