Flashmob, literally translated from English, means “instant crowd” or “flash of the crowd”. Have you seen how sometimes a group of people suddenly appears out of nowhere on the streets of large cities and simultaneously begins to do something out of the ordinary?
Flash mobbers agree on the place and time of the meeting in advance, usually via the Internet. They are usually unfamiliar with each other. Appearing suddenly on the streets of the city, young people perform predetermined actions, according to the script, which often shock passers-by. They do not do any illegal actions. It can be a massive blowing of soap bubbles, some kind of dance or any other action. Thus, mobbers simply have fun, breaking common stereotypes and introducing new bright colors into their lives. Today, flash mobs are very popular in almost all megacities of our country. All participants in such events are always friendly and you will certainly get a positive boost of energy both as a participant and as a spectator. There is even such a thing as flash mob tourism. This is when mobbers come to other cities in an organized manner to take part in actions of like-minded people. These groups have certain rules. They must be adhered to by absolutely all participants of the flash mob, without exception: - act clearly, according to a previously developed scenario; - be punctual, arriving and leaving at a certain (agreed on the Internet) time; - laughing during the action is prohibited; - you cannot discuss the details of the action out loud before its beginning and after its end; - have an identity card with you; - do not get the requisites associated with the event in advance; - do not create conflict situations and do not violate the law. The concept of a flash mob is also present in promotions. For example, when a group of people draws everyone's attention to a certain product or brand, acting according to a pre-developed scenario. Have you ever seen a crowd of men enter the store at the same time, and they all start asking buyers and sellers where you can find any brand of ketchup? This is an advertising flash mob. However, a real flash mob is still such an event, the purpose of which is not to get any benefit, but to spend free time in an original and positive way.
